4/12/2023 0 Comments A vintage scene![]() “They decided to use Aralda exclusively and, ultimately, I was hired to decorate the whole closet.” In this scene, Demie wears a stunning purple gown by none other than Norman Norell. ![]() ![]() “Maddy is babysitting and going through closet, trying on everything,” Jones tells NYLON. Demie brought in Euphoria costume designer Heidi Bivens, who tapped Jones to provide vintage looks for the second season. Six months before the world went on lockdown, a nine-months-pregnant Brynn Jones opened her Beachwood Canyon store. Further kismet? Demie wore it on Norell’s birthday. In addition to selling the aforementioned Dior dress, Aralda Vintage provided stylist Karla Welch with an ‘80s Loris Azzaro gown for supermodel Amber Valletta to wear on this year’s Met Gala red carpet, as well as a 1970s Norman Norell gown for close client Alexis Demie for a Euphoria red carpet event at the Academy Museum. Being able to repurpose something, especially on the red carpet, holds a lot of power.” Aralda Vintage “There's thoughtfulness and intention behind it because there's so much physical stuff in the world. Stylist Kat Typaldos, who recently dressed comedian Meg Stalter in a Jean Paul Gaultier corset for the 2022 MTV Movie & TV Awards, considers sustainability heavily when working with a client. Recent response and admiration for vintage red carpet looks, as well as several major designers offering up their past works, suggest that the thrill of hunting for event-worthy archival pieces is far from over. From an archival perspective, it will have double historical value.” “Kim Kardashian is a public figure who will absolutely be of historical importance, so she added provenance and value to the dress. Tab Vintage owner Alexis Novak sees it as accumulating history. Much of the industry sees this particular instance as the ethics being obliterated from the most ethical form of fashion, citing the wear and tear on physical manifestations of fashion history and the precedent it sets for other protected pieces. ![]() Add to that, celebrity contracts with certain designers, as well as liability for the historic attire a topic that has ignited the internet since Kim Kardashian walked the 2022 Met Gala red carpet in Marilyn Monroe’s 1962 “Happy Birthday” dress. If the piece is rented, many archives won’t allow tailoring, as it damages the garment. “As much as we might send options, something being perfect enough to be walked on the red carpet is not going to happen as often as them getting a custom new designer piece,” Haile Lidow of Lidow Archive tells NYLON. Part of this magic is how many specific elements must come together. When a vintage piece finds the right person at the right time - a retrospective muse of sorts - it feels far more momentous than finding a look from a recent runway collection. “Perfect moments” are often mentioned when discussing the growing trend of iconic archive garments being given new life on today’s red carpets. I save certain things for the right time and it felt like the perfect moment.” It’s just this stunning, classic black 1950s dress and it was Law’s first time working with Bella, so it was just this magical moment,” says Brynn Jones, owner of the sought-after Los Angeles-based store Aralda Vintage, from whom Roach acquired the dress. “It was the small window where Yves Saint Laurent designed for Christian Dior. When celebrity stylist Law Roach styled Bella Hadid in a 1959 Christian Dior dress for the Prince’s Trust Gala in April, it felt as though the stars had profoundly aligned.
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